Service

Website

Industry

Food & Beverage

Masi

A new digital face blending design and history

Scenario

Masi Agricola is the global benchmark for winemaking excellence in Valpolicella. A highly prestigious brand celebrating wine, as well as hospitality, culture, and art through the exclusive Masi Wine Experience narrative.

Challenge

Translating this important heritage and evolving brand identity into an impactful digital presence by creating a brand-new corporate website capable of connecting the company’s rich history to a dynamic browsing experience.

Idea

Designing a simple information architecture to offer a smooth and immediate navigation. The new clean design clearly highlights the company’s story and its profound, meaningful connection with its local territory and roots.

UX and UI excellence

A perfect balance between aesthetic elegance and maximum functional efficiency, capable of fully reflecting the brand’s new identity while guiding users on a seamless journey to discover its entire extraordinary universe.

Storytelling of wine

A website celebrating wine culture, hospitality, and art, inviting global visitors to discover the whole Valpolicella universe. A premium narrative capable of consolidating the brand’s positioning on an international level.

Innovate the Future with us.

Innovate the Future with us.