IBSA Italy, the Italian affiliate of a Swiss pharmaceutical multinational, works across multiple therapeutic areas. Deeply rooted locally, it stands on values such as People, Innovation, Quality and Responsibility.

Communicate pharmaceutical complexity on social media, addressing diverse and technical topics where simplicity and speed matter, while unifying the narrative of therapeutic areas in a clear and distinctive way.

Coordinate communication through guidelines, define a voice that engages different audiences and build a visual identity aligned with the brand and highly recognizable, ensuring both unity and content autonomy.